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As the New Zealand General Election 2017 campaign gets underway in earnest, George Hulbert casts his eye over the messages that people might be taking from the whole crazy business:...
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Have The Odd Couple got hold of your brand? Are you communicating in one way all year and then giving different messages when pitching for work? This article explains how to bring your regular communications and formal pitch messages together to make the most of both: ...
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Do you want to connect better with your audiences amid the blizzard of content that's out there? Use HEROES to help you to do that:...
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It's an often-used saying here at Clarity that using a single piece of good content many times is a sound strategy – it's highly effective, and that's why we stand by it. Content is still king - and we're not just talking about words, but about imagery, GIFs, video, inf...
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