Mix and mingle to succeed

At Clarity, we always tell our clients to spend time with the people who are important to them. There can be few more important - or rewarding - activities than spending time with clients, suppliers, stakeholders and friends of your business.

After all, if you don't spend time with people, how do you expect to understand what's important to them? By stepping out of the transactional day-to-day pressures of projects and work in progress, you create an opportunity to step out of the here and now, earning a chance to broaden the conversation, widen your understanding - and deepen your relationships.

There are different ways of doing this. We often help clients gain independent feedback on their performance, interviewing their customers on an anonymous basis to understand how the relationship is going and where the business could do better. This process always throws up highly useful ways in which our client can do simple things and do better. I spent a rewarding few days recently gathering feedback from a variety of people for a client, and all the feedback was valuable.

We try to walk the talk ourselves. Every now and then we host a Clarity Mixer, which is proudly pointless. There's no reason for it, no agenda, usually no speakers, no point... other than spending time with people at a convenient time towards the end of the working day and before evening events take over.

We love the Mixer. In a time-pressured world it is a great opportunity to kick back for a few minutes, have a chat and explore things with people that matter to them - whatever it may be.

Last night's Mixer (pictured above) was a great example: fun, relaxed, noisy, always interesting. I loved it.

Time is precious. Use it well...

...and get in touch if you'd like to come along to our next Mixer!


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