Who decided this was a good idea? Super Bowl ad hits new low
February 9, 2018
Would you rather be shackled by a fear of offending or so oblivious to what’s appropriate that you use a speech from a hero of the civil rights movement to shift product? Those were the ends of the spectrum Super Bowl viewers were confronted with. ...
Blundering in 2016 - top PR fails
December 18, 2015
As cricketer Chris Gayle leads the way into 2016 by hitting a PR blunder out of the ground through hitting on a TV interviewer live on air earlier this month - who will be able to forget "don't blush baby"? – we thought that an ideal way to celebrate the start of 2016 migh...
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