It never ceases to amaze us here at The Clarity Business that people are still kicking the tyres with social media as a marketing and communications tool. Believe it or not we’re still getting companies coming to us with inquiries like: would it be advisable for us to be u...
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So you thought that the Lions tour was just about rugby? Not so, according to Lions supporter George Hulbert, who says that all the banter, media and social media shenanigans during the tour offer lessons for anyone looking to engage through communication:...
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What is Netflix? We all know the answer. It’s become part of our everyday vernacular to the point where ‘Neflix and chill’ has become a euphemism. So what’s the connection to your organisation and what can Netflix possibly do for your organisation’s communications?...
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What will be your lasting memory of Emirates Team New Zealand's America’s Cup win: a well-earned victory or drinking games with team members seemingly vomiting up lamingtons? Luke Henshall explores the fine line between personality versus professionalism in the public eye....
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A Labour Party scheme to recruit 85 overseas interns his week to campaign for the upcoming election has become a public point of discussion, generating much scrutiny of the party as a whole. What sort of message does this send out?...
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Which social media platform(s) should your organisation be active on? Which one best aligns with your brand and will reach your target audience? With a number of options to choose from, we take a look at how you can make choices that will yield the best return on investment....
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At a time when evaluation increasingly favours non-price attributes in procurement processes - and we've had news that our clients have now won more than $3 billion in work through tenders - what is the secret for any organisation looking to win work through tenders?...
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Thank you Corenet!

June 7, 2017
Thank you Corenet for letting us MC for your #humanityvmachine symposium. The lessons learnt were super insightful and fun. Thanks again for such a fantastic opportunity and thinking to invite us, we look forward to your next gathering! ...
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The Twitter-sphere has erupted this week over a Trump tweet that has created an avalanche of responses, memes and jokes. With Twitter's ability to put people and organisations in the headline news, this week's blog looks at what the medium can actually help you to achieve. ...
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The team at Clarity recently attended the annual CoreNet Symposium for the New Zealand chapter of the CoreNet Global property networking organisation. This year the theme was 'Humanity and the Machine'. Here's what we learned:...
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